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Plaza Vea. Catalogs Layout

Date:  August 13, 2012
Author:  admin
Category:  diagramaciones, La era de hielo, Layouts, Plaza Vea, Supermarket
Comments:  0
Plaza Vea. Catalogs Layout
Credits:
Agency: Publicis Group Worldwide
Advertiser: Plaza Vea
Entry Type: Campaigns
Creative Director: César de María
Account Director: Berenice Lu
Account Executive: Cecilia Tello
Art Director: Javier Krumdieck
Jr. Art Director / Senior Graphic Designer: Marco Zuniga

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Mall Plaza. Travel campaign

Date:  November 23, 2011
Author:  admin
Category:  Plaza Vea, Punta cana, travel, Viajes
Comments:  0
Mall Plaza. Travel campaign
McCann credits:
Agency: McCann Worldwide
Advertiser: Mall Plaza
Medium Type: 360° Campaign
CEO: Fernando Fascioli
General Creative Director: Mauricio Fernandez Maldonado
Account Director: Tatiana Mosquera
Art Director: Marco Zuniga
Copywriter: Pablo Velasquez

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Plaza Vea Brand. “Quincenazo” campaign

Date:  November 4, 2011
Author:  admin
Category:  Ofertas, Plaza Vea, Quincenazo, Sales, TV art direction
Comments:  0
Plaza Vea Brand. “Quincenazo” campaign
Credits:
Agency: Publicis Group Worldwide
Advertiser: Plaza Vea
Entry Type: Campaigns
Creative Director: César de María
Account Director: Berenice Lu
Account Executive: Cecilia Tello
Art Director: Javier Krumdieck
Jr. Art Director / Senior Graphic Designer: Marco Zuniga
Photography: Claudio Romo 

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Plaza Vea Brand. Recap at Publicis Worldwide 2007

Date:  October 12, 2011
Author:  admin
Category:  Plaza Vea
Comments:  0
Plaza Vea Brand. Recap at Publicis Worldwide 2007
Introduction:
Plaza Vea Supermarket currently operates 118 stores throughout Peru, which makes it the largest chain in its category in this country. There are 11 locations in Chile, 4 in Peru (under the Mall Aventura Plaza brand), and 1 in Colombia. They are large regional shopping malls anchored by multiple department stores and hypermarkets. This includes the parent company’s Falabella department stores and Tottus hypermarkets.


Publicis Lima. Effie Silver Awards on retail category.
Plaza Vea campaign openings of new stores.


Plaza Vea Supermarket Campaigns

Credits:
Date Range: 2006 – 2008
Agency: Publicis Group Worldwide
Advertiser: Plaza Vea Supermarket
Creative Director: César de María
Account Director: Berenice Lu
Account Executive: Cecilia Tello
Art Director: Javier Krumdieck
Jr. Art Director / Senior Graphic Designer: Marco Zuniga


Free shopping campaign

Main photo


Logotype
TV Spot

Free shopping TV 30s.

Mother’s Day campaign

Credits:
Date Range: 2006 – 2008
Agency: Publicis Group Worldwide
Advertiser: Plaza Vea Supermarket
Creative Director: César de María
Account Director: Berenice Lu
Account Executive: Cecilia Tello
Art Director: Javier Krumdieck
Jr. Art Director / Senior Graphic Designer: Marco Zuniga

Logotype

Main photography

TV Spots

Mother’s Day TV 15s.

Mother’s Day TV 30s.

Back to school campaign

Credits:
Date Range: 2006 – 2008
Agency: Publicis Group Worldwide
Advertiser: Plaza Vea Supermarket
Creative Director: César de María
Account Director: Berenice Lu
Account Executive: Cecilia Tello
Art Director: Javier Krumdieck

Jr. Art Director / Senior Graphic Designer: Marco Zuniga

Main photography
Logotype
TV Spot

TV deals promotion

Credits:
Date Range: 2006 – 2008
Agency: Publicis Group Worldwide
Advertiser: Plaza Vea Supermarket
Creative Director: César de María
Account Director: Berenice Lu
Account Executive: Cecilia Tello
Art Director: Javier Krumdieck

Jr. Art Director / Senior Graphic Designer: Marco Zuniga

Main photography

TV Spot

Others ads

Credits:
Date Range: 2006 – 2008
Agency: Publicis Group Worldwide
Advertiser: Plaza Vea Supermarket
Creative Director: César de María
Account Director: Berenice Lu
Account Executive: Cecilia Tello
Art Director: Javier Krumdieck

Jr. Art Director / Senior Graphic Designer: Marco Zuniga

Anniversary covers
Promotional campaign
Product catalogs. Inside pages

Steak catalog
Furniture catalog

Toys catalog

Bus wrap application
Pictorial marks


Brand licensing promotions


Source: Memories at Leo Burnett
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PLAZA VEA. Corporate Id. Anniversary

Date:  October 12, 2011
Author:  admin
Category:  Plaza Vea, Plaza Vea Anniversary
Comments:  0
PLAZA VEA. Corporate Id. Anniversary
Credits:
Agency: Publicis Group Worldwide
Advertiser: Plaza Vea
Entry Type: Campaigns
Creative Director: César de María
Account Director: Berenice Lu
Account Executive: Cecilia Tello
Art Director: Javier Krumdieck
Jr. Art Director / Senior Graphic Designer: Marco Zuniga

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Logotype. Illustrations – Hand Drawn / Illustrations – Computer

Date:  June 13, 2011
Author:  admin
Category:  Hatuchay Hotels, Plaza Vea, Ripley, Sodimac, Trident
Comments:  0
Logotype. Illustrations – Hand Drawn / Illustrations – Computer
Credits:

Advertising agencies:
• Publicis Worldwide
• McCann Worldgroup
• Leo Burnett Worldwide
• Saatchi & Saatchi Global
Art Director: Marco Zuniga
Graphic Designer: Marco Zuniga
Illustration: Marco Zuniga

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