• Home
  • About
    • About Me
    • Capabilities
    • Projects
    • Photography
    • Videography
  • Projects
    • Branding / Package Design
      • Brand Identity
      • Brand Licensing
      • Graphic Design
      • Packaging Design
      • Campaigns
      Web /NFTs / Digital Media
      • Social Media Content
      • NFTs
      • Web Design
      • Event Collateral
      • Making of
      CGI / Photo / Video
      • Photography
      • Videography
      • CGI Builds
      • AI Projects
      • Animation
      Portfolios
      • Advertising Reel
      • Behance
      • Showcase Portfolio
      • Advertising Pitches
      • Blog
  • Blog
  • Blog
  • Tech
    • Artificial Intelligence
    • NFT OpenSea Collections
  • Contact
  • Home
  • About
    • About Me
    • Capabilities
    • Projects
    • Photography
    • Videography
  • Projects
    • Branding / Package Design
      • Brand Identity
      • Brand Licensing
      • Graphic Design
      • Packaging Design
      • Campaigns
    • Web /NFTs / Digital Media
      • Social Media Content
      • NFTs
      • Web Design
      • Event Collateral
      • Making of
    • CGI / Photo / Video
      • Photography
      • Videography
      • CGI Builds
      • AI Projects
      • Animation
    • Portfolios
      • Advertising Reel
      • Behance
      • Showcase Portfolio
      • Advertising Pitches
      • Blog
  • Blog
  • Blog
  • Tech
    • Artificial Intelligence
    • NFT OpenSea Collections
  • Contact
  • Facebook
  • Instagram
  • Pinterest
  • YouTube
  • Tumblr
  • LinkedIn
  • Flickr

Logo design and marketing support for Patty Cake Academy

Date:  July 16, 2017
Author:  admin
Category:  Uncategorized
Comments:  0
Logo design and marketing support for Patty Cake Academy
Introduction:
In this project, the client needed an identity to reflect its youthful and energetic personality to goal promote its academic and cultural value of children in an academy.
For this project, I needed to develop some advertising pieces and marketing support such as a brand collateral, a logotype, a slogan, flyers, button badges, school signs, and billboards.

Details:
Into the logotype design, I was inspired in personality traits of children such as actions, attitudes, and behaviors. When I thought of pictorial mark design, I represented the idea when the children have fun playing patty cake. As a result, it helped us to be more consistent with the name Patty Cake Academy.  
The next step it was to create the tagline “Fun, care, health and learn!” That helped us to emphasize the philosophy of the Academy. I designed icons to symbolize and represent those areas. In outdoor marketing, we use a call to action which is “Register Now” to induce our audience.
This post is my step-by-step process to create their logotype design and marketing support.

Credits:
Advertiser: Patty Cake Academy
Project: Logotype design and marketing support
Inspiration: A classic kids song
Software: Adobe Illustrator & Adobe Photoshop
Art Director: Marco Zuniga
Graphic Designer: Marco Zuniga
Digital Artist: Marco Zuniga
Motion Graphics Designer: Marco Zuniga
Photography: Stock images
Inspiration: 
A classic kids song Patty Cake

Slogan: 
“Fun, care, health and learn!”

Logotype: 

Brand Identity:

Marketing support: 
“Fun, care, health and learn!”


0
Facebook Twitter Google Pinterest
Prev (P)
Next (N)

Recent Posts

placeholder

A+ Mini Storage. You got stuff, We got space. Print

Date:  November 25, 2015
placeholder

Bon Appetit. Genuine tradition inside. Brand Guidelines / Packaging Design

Date:  June 4, 2016

Leave a Comment Cancel reply

Your email address will not be published. Required fields are marked *

12 − 4 =

WC Captcha 1 + 6 =

Recent Posts

  • Ocean Bank web design
  • South Florida Compliance Association. Responsive Website design
  • Matransa Logistics. Responsive web design

Recent Comments

    Archives

    • February 2020
    • November 2019
    • October 2019
    • August 2019
    • September 2018
    • August 2018
    • June 2018
    • January 2018
    • December 2017
    • November 2017
    • July 2017
    • May 2017
    • January 2017
    • December 2016
    • November 2016
    • October 2016
    • September 2016
    • August 2016
    • July 2016
    • June 2016
    • March 2016
    • February 2016
    • January 2016
    • December 2015
    • November 2015
    • October 2015
    • August 2015
    • March 2015
    • February 2015
    • December 2014
    • November 2014
    • August 2014
    • June 2014
    • May 2014
    • April 2014
    • March 2014
    • February 2014
    • January 2014
    • November 2013
    • October 2013
    • September 2013
    • August 2013
    • July 2013
    • May 2013
    • March 2013
    • February 2013
    • December 2012
    • November 2012
    • September 2012
    • August 2012
    • July 2012
    • May 2012
    • February 2012
    • December 2011
    • November 2011
    • October 2011
    • August 2011
    • July 2011
    • June 2011
    • May 2011

    Social Networking Sites

    • Linkedin
    • Blog
    • Youtube
    • Instagram
    • Facebook
    • Twitter
    • Flickr
    • SlideShare
    • Behance
    • Vimeo
    • Tumblr
    • Issuu
    • Pinterest
    • Sound Cloud
    • Video Advertising Reel
    • PDF Showcase Portfolio
    • Advertising Pitches

    About Me

    • About
    • Capabilities
    • Contact
    • Marketplace

    Work

    • Projects
    • Photography
    • Videography
    • Blog

    Photo Stream on Flickr

    Spider-Man 2, the movie. Brand Licensing
    Yosakura Native App UX/UI Design. Prototype
    Editing video by using Adobe After Effects
    Recap video - Visual Content
    ZunigaIdeas Logo Animation
    ZunigaIdeas Intro
    ZunigaIdeas Videography and Photography Services
    70,861 Thanks! Total Pages views on Blogger 2017
    Mark Zuniga Advertising Reel 2017 (shortened version)

    Flickr View stream on Flickr

    RSS Mark Zuniga on Blogger

    Join Mailing List

    Powered By Ⓒ 2022 Mark Zuniga from ZUNIGAIDEAS Corp. All Rights Reserved
    Powered By Ⓒ 2022 ZUNIGAIDEAS All Rights Reserved
    Join Mailing List