Catnip Inside. Lovably Fun Outside
These pieces are part of the images for the LitLabs Kittie Doobs Adventure Toys Amazon listing, created to visually and memorably communicate the product’s core attribute: its high catnip content. Kittie Doobs comes in two editions with opposite personalities, Fear and Love, each telling the same story from a completely different emotion. This image belongs to the Love edition.
The scene takes place in a bright, warm room, bathed in soft pink tones, with natural light coming through a window with sheer curtains. In the background, a framed picture shows a pink heart with the LIT logo inside it, working as a brand signature within the environment itself, as if the whole room belonged to the brand’s universe. Next to it, a house-shaped cat tree has a heart-shaped cutout at its base, and its top platform is crowned with a heart-shaped cushion, reinforcing the heart motif in every corner of the set.
Around the fluffy pink rug, dozens of themed plush pieces are scattered: hearts in different sizes and textures, a pink bow, heart-shaped rings, and, adding a touch of humor to the scene, a pink plush fish with exaggerated puckered lips, a kind of “kissy” salmon that gives the whole set a playful, endearing twist. A white cat sits calmly on the rug watching the scene, completely relaxed, with no tension in its posture, matching the affectionate tone of the whole composition.
At the center, our character Doobie holds his own X-ray with both hands, this time framed in a soft pink glow. The image reveals that inside there are no bones, only catnip, but here the filling takes the shape of a heart. His expression is pure tenderness: half-closed, smiling eyes and blushing cheeks, as if he’s just discovered that what makes him different also makes him lovable.
On the left, a clipboard holds the “Doobie Purr Report,” the affectionate version of the clinical sheet: the same technical report structure (catnip filling, inner crinkle paper, loose arms and legs) now illustrated with a hand-drawn love expression with humor, turning the product spec into an endearing gesture.
The product packaging and the LitLabs logo appear integrated in the bottom corner, closing the composition with the edition’s claim: “Catnip Inside. Lovably Fun Outside.”
The process combined AI image generation with Magnific AI and Flora AI to explore mood, lighting, and composition, supported by ChatGPT to structure the creative prompt, and a final finish in Adobe Illustrator and Photoshop to integrate typography, packaging, and brand logo.






















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